Insights

SEO 2025

Your SEO Strategy in the age of LLM

10 June 2025 No Comments

Let’s be honest: SEO isn’t what it used to be. While you were perfecting your keyword density and chasing backlinks, your customers started searching in

The future of SEO is LLMO, says Mike King

28 May 2025 No Comments

Google Gemini is now on top of Google’s search results. It will even copy the exact phrasing of the first result. AI Mode marks a

Dutch inflation climbs to 4.1% in April as food prices surge

5 May 2025 No Comments

Inflation in the Netherlands increased to 4.1% in April 2025, according to the flash estimate by Statistics Netherlands (CBS). This marks a noticeable jump from

webwinkel community

Dutch online spending hits €36 billion in 2024, driven by services and foreign webshops

25 March 2025 No Comments

In 2024, Dutch consumers spent a record €36 billion online, a 5% increase compared to 2023. Interestingly, the number of online purchases dropped by 1%

Research: Seven in ten Dutch people skip Google ads

21 March 2025 No Comments

Zwolle, 20 March 2025 – Advertising in Google’s search results only has a limited effect on its audience. Seven out of ten Dutch people say

is AI traffic replacing Dutch traffic

RESEARCH: Is AI replacing DUTCH website traffic? Insights from the latest SIDN research

4 March 2025 No Comments

Artificial intelligence is changing the way users interact with digital content. With AI-driven tools like ChatGPT and Google’s AI Overviews delivering instant answers, many wonder

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